Categoría: White Papers

I.          Introduction Having worked in the pharmaceutical industry for over two decades, I have witnessed the challenges of implementing new technology in this field. I remember when I started in the pharmaceutical industry 20 years ago; Dr. Ricardo Montenegro (one of my mentors in life), who was the Medical Director of Roche for Central America…

Chapter 1: Artificial Intelligence in Drug Discovery – From Molecules to Market Strategy When I began medical school in the early 1990s, clinical research felt completely different from what we see today. Everything ran on paper-based case report forms, protocols tended to be rigid, and individual investigators relied on personal networks and experience more than…

There is a quiet phenomenon advancing through the halls of major pharmaceutical companies, private hospitals, and medical device firms: the gradual displacement of leaders with decades of experience, under the unspoken narrative that “healthcare is becoming digital” and “the future belongs to the young.” It’s a phenomenon that may not always be explicit, but it…

. Author’s Note This article was originally written by Dr. Mauricio Guadamuz, MBA. The structure and stylistic review were supported by ChatGPT-4, under the direct supervision of the author. All ideas, analyses, and references have been personally validated, ensuring conceptual integrity and academic rigor. 2. Introduction When we talk about artificial intelligence (AI), most people…

1. Introduction: When Feelings Become Signals We have all, at some point, gone through emotionally complex moments, losses, fears, anxieties—where words fall short. We struggle to convey to others just how profound our sadness is, how much our emotional burden weighs, or how persistent anxiety feels. We ask for help, but often without the language…

The question posed in this article’s title is not an empty provocation. It reflects a real, growing, and profoundly transformative tension within the field of clinical research. Historically, the principal investigator has been a human figure—medical, scientific, and ethical. But today, with the accelerated advancement of agentic artificial intelligence—systems capable of perceiving, deciding, and acting…

For over two decades, I have experienced pharmaceutical sales visits from every possible angle: as a general physician in rural areas, as an executive in global pharmaceutical companies, as a regional strategy consultant, and as a specialist in artificial intelligence applied to healthcare. I’ve been a recipient, a supervisor, a trainer, and a reformer. I’ve…

En retrospectiva, 2022 parece mucho más lejano de lo que indica el calendario. Fue, sin exagerar, el año en que la Generative AI dejó de ser algo que yo solo veía en papers o en conferencias médicas —con gráficas bonitas y promesas a futuro— para convertirse en una herramienta que podía abrir desde el sofá…

«The medical visit is dying. But not because of the industry. Nor the doctors. It’s dying because the future no longer has time to wait for the past.» For decades, the medical visit has been the cornerstone of the connection between pharmaceutical science and clinical practice. A simple gesture: a representative arrives at the office,…

As someone deeply interested in digital tools that streamline research and professional productivity, I recently had early access to test Comet, the upcoming AI-native browser from Perplexity. I’m not affiliated with the company, nor is this a sponsored review—just my honest perspective for fellow tech enthusiasts and professionals. How Is Comet Different from Regular Browsers?…